Floral Design News

Dr. Soloman Leong AIFD PFCI shares how collaborating with other creative industries is an experience that leads to innovation in floral designs.

Though he is well known throughout the industry as the publisher of an illustrious trend leading magazine, and leader of a prestigious floral design educational team, Richard Salvaggio AIFD did not start as a knowledgeable florist. In fact, his field of expertise was completely different. Today, he recounts his early forays into the world of flowers.

The first time I attended the Philadelphia Flower Show was three years ago, when my daughters gifted me tickets and came along for the adventure.  As I write this, a picture of us among one of the amazing displays from that year sits on my desk and still makes me smile!  That trip inspired me to lean into my creative side and pursue my growing interest in flowers.  That same year, I enrolled in the AIFD Certified Floral Design Certification program at Bucks County Community College, outside of Philadelphia, PA. 

Your AIFD® National Board of Directors met face-to-face in Las Vegas prior to a packed week of activities in conjunction with Symposium.  Here are just a few of the take aways from the meeting, and the incredible week encompassing PFDE®, Symposium, Induction and so much…

*Editors Note: Please enjoy Part Two of this two-part “In Bloom” series. Part 1, Belgravia in Bloom was posted earlier this month and can be found here: https://aifdfocalpoints.com/judging-belgravia-in-bloom-2022/. It is always a joy and huge privilege to be invited to judge the floral exhibits at…

We had lots of flower family fun on the farm during the June 13th virtually live “What is AIFD?” Q&A session and design demo.

It has been an exciting few months run up to the Jubilee Celebrations of our wonderful Queen, with the main celebratory weekend taking place over the 2nd-5th of June. The streets of London are ladened with Union Jack Flags, and the front of Buckingham Place was transformed into a multistage arena for the many parades and concerts to come over the commemorative weekend.

The Northwest Region held its very first online virtual design contest entitled “FORAGED AND FOUND”. Take a look at the designs of the top 6.

Learn about member Cres Motzi AIFD’s six-week Ikebana course and how the love of this Japanese artform started.

We are extremely excited to have Bruno Duarte participate in this year’s 2022 Las Vegas “ROOTS” Symposium 2022 as one of our presenters. Bruno is a very accomplished designer who will be showcasing his work alongside the other incredible lineup of presenters.