Floral Design News

TPIE: Always Evolving, Always on Trend

TPIE: Always Evolving, Always on Trend

By Janet Black AIFD The American Institute of Floral Designers was a major sponsor for the Tropical Plant and International Expo this year. Growers, wholesalers, landscapers, florists and plant enthusiasts from around the world converged at the Ft Lauderdale Convention Center. For three days, January…

Ribbon for Floristry

Ribbon for Floristry

By Ken Norman AIFD, PFCI Ribbon, by definition, is a long, narrow piece of fabric. There are many different types of fabricused to manufacture ribbon. From burlap to organdy, ribbon is most commonly used by floriststo accentuate bridal bouquets, sympathy designs and everyday designs. The…

Bringing Joy and Beauty Wherever We Go

Bringing Joy and Beauty Wherever We Go

Blooms Over Palm Springs is planning for another successful project We can all agree that flowers bring people joy. Sharing that message with as many people as possible is at the core of why the Blooms Over project exists. During the Reflection Symposium, AIFD® will…

Registration is now open for Gather 2025! 


Registration is now open for Gather 2025! 


The AIFD Southern Chapter is excited to announce Gather 2025 (March 7-9, 2025), our third annual educational event! Quickly becoming a cherished tradition, Gather offers florists a relaxed and intimate space to learn, recharge, and connect with peers. This year, we’re thrilled to present an exceptional lineup…

Five Tips to Create a Winning Proposal

Five Tips to Create a Winning Proposal

Creating a proposal that stands out in a competitive market can be the difference between landing a dream client and missing out on a business opportunity. Whether you’re working on a wedding, corporate event, or any special occasion, your proposal has to capture what you…

Join CalFlowers During the 2025 Membership Drive

Join CalFlowers During the 2025 Membership Drive

Are you a floral grower, retailer, wholesaler, or service provider looking to expand your network and grow your business? The 2025 CalFlowers Membership Drive is your opportunity to join one of the floral industry’s most dynamic community, at a discounted rate. Established in 1941, CalFlowers…

PFCI Applications are Due March 1

PFCI Applications are Due March 1

The holidays are over; now it’s time to focus on YOU! Are you ready to take the next step and be inducted into PFCI? We think you are! The PFCI trustees believe in your potential and know you have a voice that will improve the…

Northwest Region Gets Two New 2024 CSFA Top 10 Floral Competition Winners

Northwest Region Gets Two New 2024 CSFA Top 10 Floral Competition Winners

By Trish Nishikawa AIFD After a four-year hiatus, the California State Floral Association hosted the “Top 10” Floral Competition this past fall, and among the winners were two new 2024 AIFD Northwest Region inductees – Judy Janzen AIFD (1st place) and Jesus Rivera AIFD (3rd place).…

Celebrating Floral Artistry: 6th ZEN Artistry International Floral Exhibition

Celebrating Floral Artistry: 6th ZEN Artistry International Floral Exhibition

In December 2024, the Society of Chinese Members of the American Institute of Floral Designers (AIFD) proudly partnered with the World Orchid Association (Malaysia Chapter) and the Kim Loo Teng Temple to present the 6th ZEN Artistry International Floral Exhibition titled 《花中说禅~佛前供花》, held in the…

How Prepared are you for the Floral Holidays?

How Prepared are you for the Floral Holidays?

The holidays can make or break a florist’s year, and we all know how quickly things can spiral when you’re unprepared. But here’s the thing: starting early gives you time to get organized, refine your designs, and ensure that your business is ready for the…