As a member of the floral family and AIFD, most of us, it is often said, will always be flora focused but I think most of us will also agree that there will come a point in time where we are compelled to reassess our goals, and the different things that define us begin to change.
Returning for its seventh year, Belgravia in Bloom 2022 flaunted the most gorgeous floral displays and incredible experiences around Belgravia – a wonderful exclusive borough in London – which is just a short walk away from the RHS Chelsea Flower Show and the other equally exclusive borough of Chelsea.
On Saturday April 9th Floral Artists of the Bay Area presented Wil Gonzalez AIFD at Floral Supply Syndicate in San Jose, California. He showed the audience several techniques on how to create beautiful Spring designs, whether it be for the home, office or for a corporate event.
Submitted by Rocio Vidaña Aifd For years, I was the administrator of a plastics factory. I had a lot of stress, and as a hobby I decided to study floral design. It changed my life, my energy and attitude. When I finished my first studies,…
By Cindy Anderson AIFD, CFD As a fulltime freelancer, I have the pleasure of working for an event company that has had the contract to provide floral décor for the Super Bowl and The Tour Championship Golf, both for Fed Ex. Although working these high-profile…
Adrianna Duran-Leon AIFD, of Albuquerque New Mexico, was contracted to provide the flowers for Season 18 of the Bachelorette on ABC. This season follows Michelle Young as she searches for love. Focal Points interviewed Adrianna about her time with the production crew. Enjoy this Behind-The-Scenes peak at the process!
Joyce Mason-Monheim AIFD was honored with a new award created on her behalf by the Arizona State Florists Association, the new ASFA Legacy Award.
Part 2 of a 3-part series, tracing the journey of Alicia Springfield who tested at the Floral Summit in Orlando on October 14.
Marcela Lopez-Vallejo AIFD shares her experience as a S.H.I.N.E. Scholarship winner working with Charlie Groppetti AIFD
