As a florist, you pour your heart and soul into your craft. You create stunning arrangements, transform spaces, and bring joy to your clients’ lives. But in today’s digital world, beautiful flowers alone aren’t enough. To truly thrive, you need a strong online presence—and that means consistently creating engaging content. Staying top of mind is critical in this busy world.
But let’s be honest: Content creation can feel like running on a hamster wheel. Finding the time, generating fresh ideas, and staying consistent can be overwhelming, especially when you’re already juggling a million other things. We thrive under pressure, sure. Our jobs are extremely reactive. But wouldn’t it be nice not to constantly treat social media and marketing as one more thing to get done?
Not having enough TIME was the number one problem when we polled fellow floral designers and industry members for my part in the stage show “Where do we grow from here” at the AIFD Symposium “Roots” in Las Vegas 2022. It was so clear.
I have been in this struggle as well. I know the guilt of not getting blog posts out, marketing that thing on time, not knowing what to post, or having an easy bank of content to just put out, and also the comparison I feel looking at other florists who seem to have it all figured out.
Introducing the Content Retreat
We have exciting news if you’re ready to ditch the content chaos and finally get ahead of the game! The Content Retreat is a 3-day immersive experience designed specifically for floral business owners, floral industry members, and creatives like you.
What to Expect
This retreat is more than just a workshop; it’s a chance to:
- Gain Clarity: Develop a clear content strategy that aligns with your brand and attracts your ideal clients.
- Plan and Schedule: Leave with 3 months of social media content planned and scheduled, so you can say goodbye to last-minute scrambling.
- Boost Your Skills: Learn proven techniques for brainstorming, writing, and optimizing your content for maximum impact.
- Find Inspiration: Discover new ways to spark your creativity and overcome content creation blocks.
- Connect and Collaborate: Join a small group of like-minded florists, share ideas, and build lasting relationships.
- Stay Accountable: Get the support and encouragement you need to stay on track with your content goals.
Why This Retreat is Different
We’ll be doing deep dives into getting your content scheduled. No fluffy hacks. Put in the hard work and get the rewards. This is tech-heavy. You’ll need to know the basics of social media. Bringing a laptop, smartphone, and or camera will be necessary.
We’re keeping this small. With limited spots available we can maximize productivity, give you personalized attention, and have ample opportunity to connect with your fellow attendees.
Yes, we will have some flowers of course, but this retreat is not focused on design. Unless you mean designing your content calendar.
A super fun additional feature will be the opportunity to book headshots and branding sessions with a world-renowned photographer! Check the website for more details on booking.
Ready to Transform Your Content Game?
If you’re ready to escape the content creation hamster wheel, walk away with a content strategy that truly works, and check off Quarter 1 content on your list of to-do’s, join us for The Content Retreat.
Learn more and register here: https://www.fromthegroundupfloral.media/
Don’t miss out on this opportunity to invest in your business and take some of that craziness off of your plate.
