Reflecting on a Year of Growth: AIFD’s Journey under New Management

Dear AIFD Community,

As we wrap up our first year under the new management company, Association Resource Center (ARC), I want to take a moment to reflect on the remarkable journey we’ve embarked upon together. It has been a year of growth, innovation, and profound collaboration, and I am immensely proud of what we have achieved as an organization.

The planning of the 2024 Emerge Symposium stands out as a shining example of our collective dedication to advancing our mission as the floral industry’s leading non-profit organization dedicated to establishing, maintaining, and recognizing the highest standard of professional floral design.

This year’s symposium surpasses all expectations, bringing together thought leaders, industry professionals, and passionate individuals worldwide to explore emerging trends and challenges in our field to shape the future of AIFD.

One of the key highlights of the upcoming symposium is our commitment to promoting new education methods for 2024 and beyond. In today’s rapidly evolving landscape, traditional approaches to education simply won’t suffice. We recognize the need to adapt, innovate, and embrace cutting-edge techniques that empower our community to thrive in an ever-changing world.

Looking ahead to the coming year, we are excited to build upon the momentum of the Emerge Symposium and continue pushing the boundaries of what is possible. Our focus will be on harnessing the power of technology, fostering creativity and community, and nurturing a culture of lifelong learning. From online courses to immersive workshops and hands-on experiences, we are committed to providing our members with the tools and resources they need to excel in the floral design world and make a meaningful impact in our industry.

But our journey doesn’t end here. As we celebrate our successes and look toward the future, let us remain steadfast in our commitment to excellence, innovation, and inclusivity. Together, we have the power to shape the future of AIFD and redefine what is possible in the world of design.

Thank you for your unwavering support, dedication, and passion. Here’s to another year of growth, discovery, and transformation.

Warm regards,

Andrés Polanco

AIFD Co-Executive Director



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