We’re GROWING With Our Partners!

Our yearly symposium could not be produced without the generous support of our industry partners. As anticipation builds for us to be together this July in Chicago, we checked in with some of our partners to see what they have in store for us. This is the last in our 9-part highlight series. Take a walk back through the rest of the series through our blog archives!

Silver Elite Partner – Sun Valley Floral Farms

AIFD has been lucky enough to partner with Sun Valley Floral Farms for at least 25 years. Keep an eye out for the Sun Valley flowers, it’s going to be all around us in Chicago. Bill Prescott shares, “We will be donating a lot of flowers for the designers to work with. We believe just getting our flowers in people’s hands is the very best marketing we can do.”

Why is Sun Valley excited to be back with us? Bill says, “We love talking to the talented designers of AIFD. AIFD is where trends are born and where the most ambitious flower creations originate. We love to see the amazing designs that are created with our flowers.”

Partner Expo: Don’t miss the Sun Valley table at the Partners Expo! Bill says, “We are going to bring the Farm to Chicago!!! Our table will highlight the farm direct blooms that you get when you partner with Sun Valley. We are going to highlight the different crops from our two farms like Tulips, Lilies and Iris from cool Northern coastal California, and the crops that like it hot from our SoCal farm, like Lisianthus, hybrid delphinium, Snaps and Belladonna!”

Did you know you can buy direct from Sun Valley? Visit www.tsvg.com, set up an account, swipe your card and the blossoms will be shipped direct to your studio!

Best Ways to Follow Sun Valley Floral Farms:

Instagram @LaneDevries         Instagram @SunValleyFloralFarms

Inspiration Found Here:


Silver Elite Partner – Passion Growers

Passion Growers has been a long time partner with AIFD Symposium. This year, they are sponsoring our Final Night gala floral décor, designed by Andy Hopper AIFD.

Passion Growers are premier providers of fresh-cut flowers in the US. They grow over 200 species of roses and flowers, and they are Flor Verde and Climate Alliance Certified. They say that, “Flowers remind us of the beauty that nature offers and the importance of preserving our environment. Let us nurture the flowers, for they are the colorful ambassadors of a sustainable and thriving planet.”

“We take the most responsible care of both soil and soul. You’ll find that both are well-tended and thrive in the sunny mountains of South America.”

Passion Rose bouquets are just a phone call away!

Click here for a rose color guide by Passion!

Best Ways to Follow Passion Growers:

Facebook @PassionRoses       Instagram @PassionGrowers

Inspiration Found Here:


Topaz Elite Partner – Hortica

Hortica, a brand of the Sentry insurance Group, has just celebrated their 135th anniversary! We are so happy for their special achievement, and that they have decided to become a new partner at our AIFD Symposium!

A Trusted Industry Brand:

Traci Dooley of Hortica shares, “By keeping our finger on the pulse of the industry – and helping our customers manage their unique risks – we’ve expanded our offerings in cyber liability and employment practices liability. We’re also excited to provide fresh, industry-focused, and staff-written articles plus business tips each month through our Learning Center blog at hortica.com/learning-center. And we’ve recently translated our safety documents into Spanish and made them available to assist our customers.”

“We’re thrilled to be the insurance provider of choice for 48 of the Greenhouse Grower’s prestigious 2023 Top 100 Growers and 12 of the top 20 Controlled Environment Growers. And as a brand of the Sentry Insurance Group, we provide our policyholders confidence we’ll be there for them now and in the future.”

Best Ways to Follow Hortica:

Facebook @HorticaInsurance | LinkedIn @Hortica | YouTube @HorticaInsurance | Twitter @Hortica_Ins

Check out the Learning Center!


Topaz Elite Partner – Knud Nielsen

Knud Nielsen is celebrating their 110th year in business this year! A perennial partner with AIFD Symposium, we’re so grateful to have them back again this year.

Staying on trend by including dried and preserved flowers and foliages is easy to do when you shop with Knud Nielsen. With top selling items like lavender, reindeer moss, wheat and oak leaves, they have you covered for every season.

Best Ways to Follow Knud Nielsen:

Instagram #KnudNielsenCo     Pinterest: @Knud Nielsen Co Inc



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