Floral Design News

HFNA 2024 Fresh Look Expo: Designing with Hawaii-Grown Flowers

HFNA 2024 Fresh Look Expo: Designing with Hawaii-Grown Flowers

By Nita Robertson AIFD The Hawaii Floriculture & Nursery Association (HFNA) successfully concluded its highly anticipated 2024 Fresh Look Expo in Hilo, Hawaii. Set against the lush backdrop of the islands, this immersive event highlighted the vibrant diversity of Hawaii’s native flora. The Expo began…

New Terminology From the AIFD Guide to Floral Design

By Janet Gallagher AIFD CFD The AIFD Education Committee is excited to provide concepts and examples of the terminology provided in the Third Edition of The AIFD Guide to Floral Design: Terms, Techniques, & Traditions. Please see examples of two (2) of the principles below,…

How to Make an AIFD Award Nomination

How to Make an AIFD Award Nomination

By Sharon McGukin AIFD, AAF, PFCI A highlight of the American Institute of Floral Designers symposium each year is the presentation of awards. This important AIFD tradition allows the membership to honor outstanding AIFD members and industry associates whose efforts have created a greater awareness…

Sustainabloom: Connecting the Floral Industry with Sustainability Through Comprehensive Research Guides, Expert Resources

Sustainabloom: Connecting the Floral Industry with Sustainability Through Comprehensive Research Guides, Expert Resources

For over six decades, the American Floral Endowment (AFE) has represented the floralcommunity, providing and sharing free resources to all segments, thanks to the generositydonors. As the industry’s leading charitable organization, AFE receives and invests donations,generating funding that advances floriculture through research, education, and specialprogramming.…

Speechless 2024 – A deeper look into North Carolina State Florist Association’s recent event

Speechless 2024 – A deeper look into North Carolina State Florist Association’s recent event

Reflection by Teresa Godfrey AIFD, CFD, EMC, CEJPhoto Credits: Walters & Walters, Raliegh, NC We go to them a lot, right.  Sitting theatre style in the auditorium or ballroom or warehouse with the speaker on stage in front, wowing us with their floral artistry.  It’s…

AIFD® Awards Committee Seeks Nominations

AIFD® Awards Committee Seeks Nominations

Do you know someone who deserves to be honored? Have you considered nominating someone but are unsure how to go about it? Let’s see if we can answer some of your questions. What does the AIFD® Awards Committee do? The primary responsibility of the committee…

Celebrating Excellence at the SAF Stars of the Industry Awards

Celebrating Excellence at the SAF Stars of the Industry Awards

We’re still reveling in all the amazing talent and passion showcased at the Stars of the Industry Awards Celebration at SAF in Miami! This year’s honorees truly embody the spirit of innovation, dedication, and excellence within the floral industry. We at AIFD are proud to…

AIFD Blooms Over Orlando: Repurposing Symposium Flowers to Brighten the Day of Local Residents

AIFD Blooms Over Orlando: Repurposing Symposium Flowers to Brighten the Day of Local Residents

The American Institute of Floral Designers (AIFD) has once again demonstrated its commitment to community and compassion through its annual “Blooms Over” initiative. This inspiring project, led by an exceptional committee of AIFD volunteers, redirects the generous abundance of sponsor-donated product from the event and repurposes it…

A Triumph in Floral Design: The American Institute of Floral Designers 2024 Emerge Symposium

A Triumph in Floral Design: The American Institute of Floral Designers 2024 Emerge Symposium

The floral design community witnessed an extraordinary event as the American Institute of Floral Designers (AIFD) successfully concluded its much-anticipated Emerge Symposium. From July 2-6, 2024, the Signia by Hilton Bonnet Creek Resort in Orlando, Florida, became a vibrant hub for over 700 floral enthusiasts,…

Welcoming the Newest AIFD Inductees at the 2024 Emerge Symposium

Welcoming the Newest AIFD Inductees at the 2024 Emerge Symposium

The floral design community gathered with great anticipation and excitement at the Signia by Hilton Orlando Bonnet Creek for the annual symposium of the American Institute of Floral Designers (AIFD). One of the most awaited moments of this prestigious event was the Induction and Awards…