Focal Points: An AIFD Blog

Congratulations to Our 2023 Inductees

Congratulations to Our 2023 Inductees

The American Institute of Floral Designers proudly congratulates its newest members on their achievement in earning the coveted AIFD designation. Please join us in welcoming each new member!

We’re GROWING With Our Partners!

We’re GROWING With Our Partners!

Our yearly symposium could not be produced without the generous support of our industry partners. As anticipation builds for us to be together this July in Chicago, we checked in with some of our partners to see what they have in store for us. This…

CHAPTER UPDATES – June 2023

CHAPTER UPDATES – June 2023

See what the different chapters have been doing during the last few months and what is coming up next.

We’re GROWING With Our Partners!

We’re GROWING With Our Partners!

Our yearly symposium could not be produced without the generous support of our industry partners. As anticipation builds for us to be together this July in Chicago, we checked in with some of our partners to see what they have in store for us. We…

“J Schwanke’s Life in Bloom” Keeps Flowers Top of Mind with Public

“J Schwanke’s Life in Bloom” Keeps Flowers Top of Mind with Public

“It’s hard to believe we are at Season 5 already!” notes J Schwanke host and creator of the public television (PBS) TV show “J Schwanke’s Life in Bloom.” “I’ve been involved with flower education to the industry my entire life – extending that reach to…

Half a year’s gone by….

Half a year’s gone by….

See updates from AIFD® president Todd Sweeden AIFD

AIFD Foundation Perspective: Impact by Brenna Quan AIFD

AIFD Foundation Perspective: Impact by Brenna Quan AIFD

Perspective, by definition, is “a particular attitude toward, or way of, regarding something; a point of view.” The AIFD Foundation launched Perspectives as a virtual platform for designers to express, to expand thought, and to inspire. Each invited designer is offered the opportunity to select…

We’re GROWING With Our Partners!

We’re GROWING With Our Partners!

Our yearly symposium could not be produced without the generous support of our industry partners. As anticipation builds for us to be together this July in Chicago, we checked in with some of our partners to see what they have in store for us. We’ll…

We’re GROWING With Our Designers!

We’re GROWING With Our Designers!

Every year at our Symposium, attendees are treated to presentations, demonstrations and workshops by the best of the best in the world! This year, when we gather in Chicago, it’ll be no different. Get a preview of what’s to come from these dedicated designers and educators, before we see them in action.

The North East Region & The Philadelphia Flower Show

The North East Region & The Philadelphia Flower Show

Submitted by Laurie Lemek AIFD The Philadelphia Flower Show which has been described as the “country’s most prestigious celebration of Flowers” is, indeed, the oldest and largest indoor Flower Show in the world, attracting more than 500,000 people!  The Pennsylvania Horticultural Society (PHS) was founded…